Alterra Mountain Co., entrepreneur at odds over “Ikon” trademark Founder of Glenwood Springs-based Ride In Harmony Athletics recently sent a cease-and-desist notice to Alterra By Rick Carroll, The Aspen Times May 21, 2018 The upcoming debut of the Ikon Pass from the newly created Alterra Mountain Co. is intended to spur competition with Vail Resorts’ Epic Pass, but it’s also shaken […]
Alterra Mountain Co., entrepreneur at odds over “Ikon” trademark
